



AEO Denim X Window
The launch of Women's AEO Denim X for American Eagle Outfitters

AEO Denim Mantra Window
This window featured copy that tied together AEO denim and the new year. This became our mantra for the season and was utilized across all channels including store, web and social media.

AEO Any/Wear Window
The launch of AEO Any/Wear, the athleisure capsule collection for American Eagle Outfitters. I named the collection and wrote the supporting copy that was featured in our windows and across our website and social media.

AEO BTS 2014 Window
The American Eagle Outfitters window for BTS (back to school) 2014 featured four of our men's fits along with supporting product copy. In addition to creating the handle "The Art of Denim," I wrote all copy seen here.

AEO Downtown Sale Window
A sale window for American Eagle Outfitters with a handle that tied into the overall subway theme.

AEO Flannels Window
The flannels window for American Eagle Outfitters. I concepted "Off the Grid" and wrote the supporting copy.

AEO Get Down Window
"Get Down" was the handle I concepted for American Eagle Outfitters for our Holiday 2014 collection.

AEO Live Your Life Campaign Window
AEO Live Your Life featured real people in our campaigns. Bailey Sondag was one of our winners and I wrote the headline and all supporting copy for this window.

AEO Jogger Window
The introduction of the AEO Jogger for American Eagle Outfitters. I wrote all copy seen here.


AEO Get Down Signage
Interior store signage featuring a blend of the AEO Get Down and American Beagle Outfitters campaigns.

AEO Sky High Signage
Interior store signage featuring the Sky High rise for women's denim.


AEO Live Your Life Fragrance Signage
Interior store signage featuring the new AEO Live Your Life fragrances.






































