Jamie Allison Sanders

The launch of Women's AEO Denim X for American Eagle Outfitters

This window featured copy that tied together AEO denim and the new year. This became our mantra for the season and was utilized across all channels including store, web and social media.

The launch of AEO Any/Wear, the athleisure capsule collection for American Eagle Outfitters. I named the collection and wrote the supporting copy that was featured in our windows and across our website and social media.

The AEO Holiday 2014 window featured our top gifts of the season. I concepted and named all categories and wrote all copy.

The American Eagle Outfitters window for BTS (back to school) 2014 featured four of our men's fits along with supporting product copy. In addition to creating the handle "The Art of Denim," I wrote all copy seen here.

A sale window for American Eagle Outfitters with a handle that tied into the overall subway theme.

The flannels window for American Eagle Outfitters. I concepted "Off the Grid" and wrote the supporting copy.

"Get Down" was the handle I concepted for American Eagle Outfitters for our Holiday 2014 collection.

I concepted and wrote all copy for the New Year, New Faces campaign for American Eagle Outfitters.

A T-shirt focused window for American Eagle Outfitters. Concepted and wrote handle and supporting copy which was used across all channels for the season.

AEO Live Your Life featured real people in our campaigns. Bailey Sondag was one of our winners and I wrote the headline and all supporting copy for this window.

The introduction of the AEO Jogger for American Eagle Outfitters. I wrote all copy seen here.

The front of the American Eagle Outfitters store for Spring 2015. I wrote all copy seen on the vertical banner.

The introduction of the AEO Live Your Life campaign in the store's front-of-store marketing for Holiday 2015.

Interior store signage featuring a blend of the AEO Get Down and American Beagle Outfitters campaigns.

Don't Ask Why is a capsule collection for American Eagle Outfitters featuring product designed in Italy.

Interior store signage featuring the new AEO Live Your Life fragrances.

A store sign featuring the Pop Prep trend for American Eagle Outfitters.

Interior store signage featuring the Sky High rise for women's denim.